e.l.f. Lash It Loud Waterproof Volumizing Mascara – Get Mega Lashes Instantly!



Tired of lashes that just won’t hold a curl or add any volume? Search no more! The e.l.f. Lash It Loud Waterproof Volumizing Mascara is here to give you the bold, dramatic lashes you’ve always wanted.

This intense, richly pigmented formula goes on smooth and even, coating every single lash from root to tip for mega volume and definition. The sleek, flexible silicone wand features a combination of vertical and horizontal bristles that grab and separate each lash, depositing the perfect amount of product and creating incredible length, lift and fullness. No spidery, clumpy lashes here – just big, bold, beautiful eyelashes that will stop traffic!

What makes this mascara really stand out is its staying power. The waterproof formula holds up against rain, sweat, humidity, tears and anything else life throws your way. No smudges, no flakes, no hassle. Once it sets, it won’t budge until you take it off. Even after a long day’s wear, your lashes will look as perfect as when you first applied.


  • Volume that hits all the high notes! Intensely pigmented formula coats lashes for a bigger, bolder look
  • Achieve dramatic lashes instantly – mega volume in just one coat!
  • Sleek silicone wand hugs every lash to add definition and dimension
  • Waterproof formula won’t smudge or flake and lasts all day
  • Cruelty-free, vegan and made with skin-loving ingredients

How to Use:

Start with clean, dry lashes. For best results, curl lashes first with an eyelash curler.
Wipe excess product from the wand using a tissue if needed, to avoid clumping.
Apply mascara starting at the root of your lashes. Wiggle and sweep the wand back and forth from base to tip to coat lashes on all sides.
For lower lashes, use the bristles at the top of the wand to deposit product at the base of your bottom lashes. Sweep up and out.
Apply a second coat for added drama if desired.
To remove, use an oil-based eye makeup remover to break down the waterproof formula before washing away with warm water.

Tips for the Boldest Lashes:

  • Apply to clean, dry lashes – mascara adheres best to lashes without powder/oil residue.
  • Curl first, then apply mascara. The curl will help lift your lashes up for maximum impact.
  • Wiggle the wand as you apply, coating lashes from all angles and preventing clumps.
  • Let each coat dry before applying the next. Too-wet mascara leads to clumps.
  • Use the included mini lash comb to separate any lashes that stick together.
  • Add thinner coats for a natural daytime look, or go bold with multiple layers for nighttime glam!


Water (Aqua), Styrene/Acrylates Copolymer, Propylene Glycol, Beeswax (Cera Alba), Stearic Acid, Acacia Senegal Gum, Glyceryl Stearate, PVP, Cetyl Alcohol, PEG-100 Stearate, Phenoxyethanol, Caprylyl Glycol, Acrylates Copolymer, Sodium Polyacrylate, Hydroxyethylcellulose, Disodium EDTA, May Contain (+/-): Iron Oxides (CI 77499), Titanium Dioxide (CI 77891).

Satisfaction Guarantee:

We stand behind all e.l.f. products 100%. If you are not completely satisfied with this mascara, return it within 60 days for a full refund, no questions asked. We aim to provide cruelty-free, affordable beauty products that our customers love.

Add bold, waterproof volume to your lashes instantly with the e.l.f Lash It Loud Mascara! This intense, richly pigmented formula coats every lash for bigger, bolder lashes that last. The exclusive wand separates and defines while the smudge-proof, waterproof formula provides dramatic length and fullness without clumps or flakes. Get ready to stop traffic with your new lush lashes!


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